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Scordo.com is an Italian food and living resource devoted to helping readers Live the Italian Way.  The Scordo.com web site offers an excellent platform for your products and services to reach a very wide audience interested in everything that is Italian: Food, Travel, Leisure, Fashion, Lifestyle. We cover everything from Italian made and themed products to authentic and original Italian foods and recipes.  We also feature Italian living and lifestyle tips, advice, and reviews.    

Who is the Scordo.com Reader?
The Scordo audience skews female (60/40) and 60 percent of our users are between the ages of 18-49 (23 percent of our users are 50+ years of age).  Our users have an average of 1.5 children with 60 percent of the audience earning between $60K-$100K per year (30 percent earning $100K or more).  Over half of our audience has a 4 year college/university degree (with 15 percent holding a graduate degree).  Finally, and most importantly, the typical Scordo reader comes to our site for all things Italian (whether it be product reviews, recipes, or advice on how to live the Italian life).  All data courtesy of Quantcast.

What are the quick stats for Scordo.com?
Scordo.com currently (Winter, 2011) averages 50,000 uniques and 100,000 page views per month.  Scordo also has a strong presence on Facebook, Stumbleupon, Twitter, Tumblr, and a wide variety of Social Media channels.  Scordo also maintains a popular eNewsletter.  All of the traffic to Scordo.com is based purely on interest in Italian products, food, and lifestyle (we are pure Italophiles).  All data courtesy of Google Analytics.

Will You Review My Product(s) and/or Work With Me to Promote My Italian Brand?
We will consider any Italian themed product for review, however we reserve the right not to publish a review on a product sent to us.  Moreover, our product reviews are 100 percent unbiased and based completely on our own, subjective, experience and testing.  We are always honest and truthful when reviewing products and would never jeopardize our reputation by artificially recommending any product or brand.  

What Ad Placements are available via direct ad sales?
We support the following IAB standard Web Banners:
  • 728 x 90 Leaderboard
  • 300 x 250 Medium Rectangle
  • 336 x 280 Large Rectangle
  • 468 x 60 Horizontal Banner
  • 160 x 600 Wide Skyscraper
We will also accept other IAB and non-IAB compliant units.

Additionally, we can explore other custom solutions to meet the needs of your messaging, branding, or promotional campaigns, including text ads, promotional landing page, product/brand call out, etc.

Please email us for rates and any questions that you might have! blog {at} scordo.com

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Note: The views expressed herein are solely my own and should not be attributed to my employer in any way. This site is not maintained utilizing my employer's resources or on company time.

 

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