
Making software, web applications, and static web sites more usable is smart business. Usability increases customer satisfaction and productivity, leads to customer trust and loyalty, and inevitably results in tangible cost savings and profitability.
Most software and web development managers view usability costs as added effort and expense; this is a common fallacy, however, because given that the first 10% of the design process (when key system-design decisions are made) can determine 90% of a product's cost and performance, usability tasks can keep the product aligned with company goals (Marcus, 2002).
Contact Vincent at infoatscordodotcom for further information and to see how usability can help your organization's bottom line.
Go to our usability resources page for more general information about usability.