La Bella Figura and an Italian Barber Shaving Kit Giveaway


Update: Contest closed; the winner has been notified. has partnered with our friends over at for a great giveaway, sorry ladies this one is geared towards men who can grow facial hair (but read on if you want to win a great gift for your boyfriend or husband!). is run by two second-generation Italians who live via the La Bella Figura philosophy or “how one looks, how one smells, how one carries oneself; basically, making the best possible impression in all things, all the time.”  For most Italians, La Bella Figura is as important as eating and live well and my mother drilled the concept into me from a very early age. carries a wide variety of grooming products with a focus on Italian personal care products, from soaps and shaving products, to fragrances, colognes and grooming accessories.

We’re offering a single reader the chance to win one (1) “Beginner Double Edge Wet Shaving Starter Kit” including:
  • 1 Wilkinson Double-edge Safety Razor (includes Razor and 5 Wilkinson double edge blade)
  • 1 RazoRock Classic Shave Cream, 150ml
  • 1 RazoRock 100% Natural Handmade Aftershave Wax 60ml, 
  • 1 Omega 10049 Boar Shaving Brush – Black, made in Italy
  • 1 RazoRock 60g Alum Stick
I’ve spent some time with the above products and each item is a wonderful introduction to “wet shaving” – the art of using a single blade or safety razor with high quality shave cream and brushes to achieve a world class shave.  I was particularly impressed with the RazoRock handmade aftershave wax and the Omega Boar shaving brush and both products are a super value.  Our beloved fan Dr. K., swears by the RazoRock Alum Stick and the RazoRock Classic Shave Cream (see his comments below). The safety razor by Wilkinson isn’t the highest quality double-edge razor on the market but it’s a great starter razor and when you’re ready to move up to an all metal razor ItalianBarber can help!
Here’s what you need to do to enter:
  • Prize Giveaway includes one (1) “Beginner Double Edge Wet Shaving Starter Kit”, as described above.
  • 1. Leave a comment under this post on your favorite, shaving item (Italian or otherwise) and 2. become a fan of and on Facebook (if you’re already a fan of Scordo on Facebook then please encourage all of your friends to become fans on Facebook by: Click Suggest to Friends, Select Your Friends, and 3. Send the Invite).
  • Only one entry per person please.
  • The contest is open until 12 midnight on 11/23 and a single random user will be picked via (sorry contest only open to folks from the US and Canada given shipping logistics).  The winner will be announced immediately on Twitter (so please follow us) and on by 5PM on Friday, 11/24. 
  • Please use a valid email address when leaving a comment so I can contact you just in case you’re the lucky winner (I’ll need your shipping address). We have no way of tracking Facebook likes in terms of names, so you’ll need to leave a comment here.
  • will send out the shaving kit to the single contest winner during the week of 11/28
Good luck and cheers to the La Bella Figura!  If you need to have the kit right away it’s available for purchase ($41.99) at

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